There are hundreds and thousands of blog-related articles on the Web. A lot them teach how to blog differently and uniquely among others, and some even offer crazy Web tricks to get clicks and readers. They always reiterate that we should think outside the box, with a clear goal in mind, a specific target niche and market. These are good ideas and reading them repeatedly on the Web is helpful as well. But all these things can be simplified and summarized into three simple essentials.
Learn SEO
Whether you like it or not, if you really want to have a decent place in every leading search engine, you have to learn the basics of SEO. There are still bloggers who see no good about search engine optimization, but if you are into business and not just casual blogging, having at least the rudiments of it is an advantage. Nowadays, it really is hard to rank without knowledge of proper keyword research, sturdy link building network, and organized traffic management
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